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CAMPAIGN | 72ANDSUNNY LA

Make The World Make: Launching Pinterest’s New Creators Program.

Pinterest wanted to evolve its image and attract a more diverse, expressive creator base. So we relaunched its Creators Program with the brand’s most multicultural, genre-defying creators to date.

We co-created the campaign with the creators themselves—letting them shape what they made and how they were represented. The cast featured icons like Maurice Harris, Miss Fame, June Ambrose, Dabito, SweetMutuals, and Laetitia Ky.

Alongside the film, each creator brought their work to life on Pinterest—sharing step-by-step content to inspire the next wave of makers.

FILM

SOCIAL CONTENT

Making curiosity impossible to ignore.

OOH & DIGITAL | 72ANDSUNNY LA

Getting people to use us. Then delete us.

CAMPAIGN | BIRTHDAY NY

Embracing our differences.

EXPERIENTIAL | OGILVY LONDON

Making the holidays spectacular.

CAMPAIGN | 72 AND SUNNY LA

Turning code into a girl’s thing.

PR & EXPERIENTIAL | 72ANDSUNNY LA

Creating a platform for black artists.

CAMPAIGN | 72ANDSUNNY LA

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Bringing the spirit of Don Julio back.

SOCIAL & CULTURE | GALE NY

Capturing where cars can’t go.

DIGITAL & CONTENT | B-REEL NY

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Inviting people to free their creativity.

FILM | 72ANDSUNNY LA

Launching Coca-Cola’s plant bottle.

CAMPAIGN | OGILVY NY

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Proving that you're never far from friends.

SUPER BOWL | ANOMALY LA

Introducing cruises to a new generation.

GAME METAVERSE | MARTIN AGENCY VA

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Launching Google Nest.

FILM | 72ANDSUNNY LA

Inviting genre-defying creators to join.

CAMPAIGN | 72ANDSUNNY LA

Launching Pixel 3 across the world.

OOH | 72ANDSUNNY LA

Honoring a Historic Partnership

EXPERIENTIAL

Bringing Tequila to the Global Stage

SOCIAL CAMPAIGN

Showing that beauty starts from within.

CAMPAIGN | 72ANDSUNNY LA

For when you need an extra hand or two.

MEET MY CREATIVE STUDIO

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